This is an interesting move by Amazon as they're clearly targeting some 600 million Singapore residents, but they still don't have their own Amazon country site.
Jamil Ghani, Vice President of Amazon Prime International said that Singapore Prime members can expect more added benefits in the future.
Prime, a membership service that gives users complimentary two-day shipping and access to discounts and deals, is already live in Japan, China and India.
The United States of America, based firm arrived in Singapore, its initially showcase in Southeast Asia, in the month of July at first offering Prime Now, its web-based business benefit with an electric two-hour conveyance window.
The service, which offers free two-hour delivery from its local warehouse with a minimum order of $40, is now exclusive to Prime members.
The catch here is that the global range of over five million products is only available within the Prime Now app itself.
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But for a limited period, it goes for $2.99 a month, although Amazon did not specify for how long.
Fans of gaming and video-streaming service Twitch will also be able to enjoy gaming perks, free channel subscription and commercial-free viewing.
Prime membership in the U.S. costs US$10.99 a month or US$99 a year.
Amazon has just extended its e-commerce tendrils even deeper into the Singapore market.
Speaking about the launch of Amazon Prime, Jamil Ghani, vice-president of Amazon Prime International, said, "Prime membership is created to offer the best of Amazon".
Amazon on Tuesday stopped free shipping options to Singapore for qualifying items over S$168 were reported to be no longer applicable, media reported. "Customers in Singapore have been enjoying ultra-fast delivery with Prime Now since July, and now, the introduction of Amazon Prime will take their shopping experience to the next level", said Jamil Ghani, vice president, Amazon Prime global. The company says it will expand LiveUp beyond Singapore into other Southeast Asian markets soon, including Indonesia, which Amazon is also eyeing as a key growth market.
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